What is Make It Work
Make It Work explores how initiatives and projects are built and sustained in an imperfect world.
It focuses on turning knowledge, research, and expertise into something usable, reaching people, informing decisions, and creating change in society.
It is for specialists and generalists working across NGOs, culture, research, and media, building things that matter through projects, communications, and infrastructure.
Who is writing?
My name is Danil. I’m a 42-year-old generalist with two decades of experience working at the intersection of communications, projects, digital systems, events, and strategy across NGOs, culture, research, and media.
I’m most interested in how meaningful initiatives are built and how complex knowledge, research, and expertise can become accessible, understandable, and usable for people, organisations, and society.
I explore how knowledge turns into action, how initiatives create public value, and how this work happens under constraints — especially in small teams, where resources are scarce.
Selected Essays (to try out)
